I went straight from listening to 'Tim's Bio: From the Motion Picture Life From da Bassment' to this, and this is the much better album. When Timbaland raps, he never says anything very interesting, including saying some goofy stuff, and boosting on the opener, "I ain't got to rap, all I got to do is talk on this track/And you will still buy it, you know what I'm sayin?", but he does a good job with the production, and while Magoo has an interesting voice (sounding like a more feminine Q-Tip), he spits some decent verses. The featuring artists add positively to the album as well from Ginuwine, Missy Elliott and others. In saying all of that, it's one good song after another, but there is nothing amazing. 'Joy', that would feel right at home on a prime Ginuwine album, and the dark vibing 'Writtin' Rhymes' are two of the better moments, but the highs aren't high enough for me to rank this any higher.
Beats: ★★★★
Rapping/Bars/Vocals: ★★★
Hooks: ★★★
Best Tracks: Luv 2 Luv U, Luv 2 Luv U (Remix), Writtin' Rhymes, Joy
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