The one thing about Cameo's sound at this time was that it was anything but ugly. They diversify into more mid-tempo and ballad formats while still developing the big band funk sound they would soon be known for. Another solid if unspectacular effort.
Essentially, Cardiac Arrest part 2, and you will probably find this album packaged together with the previous one. The ballad "Why Have I Lost You" would be re-recorded for the 1980 album Cameosis. The lengthy dance-floor jam "It's Serious" was serious filler.
Cameo's initial offering is a refreshing, adventurous take on the P-Funk formula of butt-shaking, horn-heavy grooves, and socio-political humor. The single "Rigor Mortis" seems like a dead ringer for the P-Funk camp, but in reality it's a more mischievous ride through New York's discos and street scenes. The only thing working against them is the group feels little more than a raucous party machine with a goofy sense of humor, and it would remain to be seen how that would play out.
